Display Rates

Clayton Pioneer

To advertise, call (925) 672-0500 or email Tamara@claytonpioneer.com

Display Advertising Rates
Per Column Inch

Open rate – per inch (less than 4 consecutive issues) $20.00
Design – per hour (1 hour minimum-waived on ads 30″+) $50.00
Contract Rates: Minimum size: 2 x 3 <1/4 pg 1/4 pg+
4-8 consecutive issues 18.00 16.00
9-12 consecutive issues 15.00 13.50
13+ consecutive issues 13.00 11.50

Rate includes initial design of ad and minor copy changes during the run. Major rebuilding of ad or creation of new artwork subject to design fee of $50.00 per hour.

Stuffer Advertising Rates

Full Distribution – 13,000 for $650 (Clayton and Concord)
Stuffer Specification: 8.5″ x 11″ folded, or 2 sheet (5.5″ x 8.5″) stuffers should be delivered to the printer in San Jose one week prior to publication date.

Clayton Pioneer Distribution & Demographics
• The Clayton Pioneer is published and delivered every two weeks.
• Total circulation is 13,000.
• Clayton circulation is 5400, Concord circulation is 7200, and 400 streetdrops. The paper is direct mailed to the Clayton addresses (94517) and home delivered in the Concord distribution area (94521).
• Targeted distribution – Household annual income of $110,000 or more.
• The Clayton Pioneer also publishes the Clayton Almanac in the fall and the Clayton Valley Home Improvement Guide in the spring.

• Family households make up 83% of the population of our circulation area.
• 40% of the households have children under 18.
• 94% of the homes are owner-occupied.
• Average annual income of total circulation area is $110,000.

Ad specifications: Page height = 20”; Col width: one col = 1.908”; two col = 4.027”; three col = 6.145”; four col = 8.263”; five col = 10.382”; six col = 12.5”; CMYK; 300 dpi; Send ads to ads@claytonpioneer.com

 

Rates effective Jan. 1, 2013